I had three first days: 1984, 1991 when I arrived in Johannesburg and 1994 when I returned to the UK. That time I was sent down to St Vincent Street to meet the CFO of a new telecoms business setup by ScottishPower.
That was the start of my career in technology and telecoms. I have been working in the sector ever since and loving everything about it. A ridiculous canter through some of the changes I have experienced and advised clients how to handle:
1990s - the internet, mobile, deregulation, altnets, Y2K, SAP
2000s - dotcom & telecoms crashes, mobile explosion, peak nokia, blackberry, iPhone, AWS and M Pesa all launch.
2010s - smartphones, social media, startups, saas, backlash against big tech
2020s - covid, AI….
What’s next? I can’t wait to find out.
I held leadership positions in PwC from groups up to UK business units, Global networks and client relationship teams covering every country. In those roles, I developed a second specialism in the business of professional services.
Strategy, operations, finance
I was never a neat fit as a functional specialist. My advice is always based on a deep understanding of the business and its context so industry specialism is always at the forefront.
Typically that means helping diagnose and define business problems or opportunities, then developing and driving actions to meet those challenges. That is actually a pretty good definition of strategy. In practice, my engagements covered strategy, operations, major change projects and plenty of things with a strong base in finance - I am still a chartered accountant deep inside.
Leadership, team building, incentives
Change is always the key driver for revenues in all areas of professional services, none more so than in consulting. Theories and expertise are all very well for making plans, but in practice executing change is always a people thing.
So every piece of client work had leadership, building teams and incentives at its heart. There are no secrets to getting people to change. Only context and choices around those three things. Substitute metrics for incentives and your change project is already in trouble.