Customer Onboarding - Grow Ideas and Execute The Best

The Customer Onboarding Project is making good progress. Please join in to help some awesome SaaS companies grow. Lets continue leveraging the power of the community beyond the ideas. Each business needs to find the right specific execution plan. Join Sunstone to be part of that process.

Our SaaS Group project on Customer Onboarding is going well. The numbers of participants, ideas and votes have all doubled in the past two weeks. I am enjoying seeing the engagement and the ideas. Check them out by following the link in the text and make your contribution. The more ideas and votes we get into the mix the better. You will be helping some great SaaS companies.

Stimulate Some New Ideas

There have been a couple of great items to stimulate thoughts this week. SaaScribe is becoming an excellent source for new ideas. This article looks at the possible benefits of concierge onboarding. Even in SME SaaS this can be a practical and cost effective option. I am also looking forward to reading the latest book from the folks at Intercom. Titled Customer Engagement, it looks full of useful ideas. Something for the weekend!

Generating great ideas is part of a process. Planning and execution are also needed. So what’s next? How can the output make a real difference to real businesses? 

SaaS Scotland Group Workshop

For me I know the first step will be cracking discussion when the SaaS Scotland Group meets on 22 June. This is a fantastic group of founders. All are passionate and committed. Putting their whole focus into their businesses. Feedback and even more new ideas will fizz around the room. Everyone in the group will go away with some specifics and execute what works best for their situation.

Therein you have both the problem and the solution. Advice is general but answers are specific. You need to find the right idea and execute in the right way for your business, right now, in this context. That’s why my focus is world class small business consulting a startup can afford. Templates don’t work. The challenge is to replicate specific one to one advice. Tailored to the exact needs of each company.

The Customer Onboarding project is harnessing the community to power up ideas. Part of the Sunstone mission will be to continue doing that. I want to strengthen the follow up as well so here’s my plan.

• The best of the discussion from the SaaS Scotland Group will be shared on the ideas section of my website. You can see the output from the last discussion on Inbound v Outbound right here.
  
• Sunstone has Slack channels where SaaS startups discuss challenges and share ideas every day. If you would like an invite, use this link and sign up.
  
• I will also be sending an exclusive execution summary to all my e-mail subscribers. This will still be general. But it will gather the best tips and suggestion I have for executing against all the ideas generated.
  
• If you can get to Glasgow and you would like a free one to one discussion you can sign up for my office hours here. (If you like this booking tool go to Appointedd and sign up to try it out.)
  

I hear some people don’t live in Scotland. We have plenty of space but until you get here you can also contact me via Klets for a free chat. Just follow this link.

Small Business Consulting Help With Execution

Choose Your Own Action

My goal is to make this work for as many startups as possible. Building a business using the SaaS recurring revenue model is tough. But selling SaaS to SMEs is a great business opportunity. I believe sharing as a community can help grow and build SaaS businesses. That’s what this is about.

I am a bit rubbish at calls to action so let me finish with a choice instead. After reading this you can do one or more of these:

• Get onto the Customer Onboarding project and make a contribution. Thanks to everyone who does.
  
• Subscribe to Sunstone for regular updates and exclusive execution content.
  
• Get in touch direct via Klets or Office Hours if you think I can help.